Even though Jeep is closely associated with burly engines and big power, the Stellantis-owned brand must embrace electrification. The Avenger is the automaker’s first EV, but it’s not sold here in the States. However, a slew of electric vehicles are on the way, such as the Recon and the svelte Wagoneer S.
“We [have] a huge [heritage] about those capabilities and huge engines, but in the end, we understood that we had to change gear. Electrification should be nicer for the future. When you go through what you need – torque and torque on demand – which is the best engine you can have? The electric one,” added Calonaci.
While Jeep is still very popular in the USA, the automaker has struggled to capture the imagination of European and UK customers. With the Avenger, it hopes to lure new and younger clientele into the fold.